Communicate the value and impact of what you do, explain your work, sell your services

Copywriting

Club Soda – copywriting its vision, mission and values

“We wanted support to rewrite our organisation’s mission statement but only had a shoestring budget. We approached Writing Services and they worked out a dynamic approach to carrying out the work within our means. We couldn’t be more pleased with the outcome and the service provided. We are looking forward to working with Anita and…

Read More

IRC – copywriting and editing its annual report

“The sector we work in is one with an acronym. And there starts the problem. It’s the WASH sector – the water, sanitation and hygiene sector. It is cluttered with jargon. We who are in it are barely aware of the impenetrability of our discussions for outsiders. The jargon is not a problem at the…

Read More

WEA Cymru – copywriting and editing a strategic plan

“The team at Writing Services responded extremely positively and professionally to our request to develop a plain English and Cymraeg Clir version of our draft Strategic Plan, with very little notice and an extremely tight deadline. They totally understood the brief and produced versions that could be used to widen access and increase the participation…

Read More

Cedar Care Homes – brochure copy for elderly care

“The service was excellent: Anita quickly grasped what we were trying to express as an organisation. The resulting copy was spot on and required barely any edits. It was a real pleasure working with her – I always look forward to working with her again and wouldn’t look anywhere else for copywriting.” Minal Desai, CEO and Operations Director,…

Read More

The Music Works – case for support

The Music Works is a charity whose mission is to transform lives through creative music-making. It uses music to empower people to reach their potential so that everyone who wants to, regardless of their background or situation, has the chance to make music. In particular, it focuses on young people who face the greatest barriers…

Read More

Royal Scottish National Orchestra – copywriting, CD & booklet

Writing Services was tasked with copywriting a CD booklet for a project to encourage parents of babies in Scotland to play and enjoy classical music in the home. Hello baby, welcome to the world. Here’s astar to light your journey, And to watch as it’s unfurled. Astar is the Gaelic word for journey. We chose…

Read More

Source Software – brand development through writing

Writing Services honed the brand development skills of the Source team through written communications and improving the company’s tone of voice. “Since ‘discovering’ Anita Holford, the quality of our marketing and communications have taken a quantum leap forward. She has worked tirelessly to understand Source as a business, the markets we operate in and then…

Read More

Make Music Gloucestershire – schools services brochure

Writing Services developed a school services brochure to advocate the benefits of music to headteachers and subject leaders. As part of Writing Services’ work with Make Music Gloucestershire, the county’s music education hub, Anita was asked to develop and a school services brochure to help sell services to school heads, and advocate the benefits of…

Read More

Notaro care homes – research and write brochure and web copy

Writing Services was asked to research and write brochure and web copy for Notaro Care Homes, a family-run business with 10 homes in Weston-super-Mare. Notaro Care Homes is a family-run business which cares for residents in 10 homes in Weston-super-Mare. Most of the homes cater for elderly people, but there are also homes for those…

Read More