Communicate the value and impact of what you do, explain your work, sell your services

Music and music education

Music Education UK – articles for magazine and website

Music Education UK magazine

Music Education UK magazine and website approached Anita to write two articles on headteachers’ role in promoting/developing music in their school, and the wider impact this has on the school and pupils. This was in 2011, a time when music in schools was facing threats from the English Ebacc and the possible removal of music from…

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Leicester-Shire Schools Music Service – communications strategy

Leicestershire music education hub

“Thank you for this – it is a meaningful working document [marketing strategy and plan] that everyone in the organisation will take on board. Your great facilitation and leadership style has empowered and enriched the understanding of the team, enabling them to take ownership of the process – that for me is a fantastic achievement.…

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Youth Music – website development and user testing

Youth music website

“Anita is professional, efficient and innovative. Her work has made a huge difference to our communications with our supporter audiences, and we’d be very happy to work with her again.”  Sophie Scott, Communications Manager, Youth Music. The Youth Music Network website is an online community for people working in music education and community music. It is…

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‘SWAG’ Musical Inclusion / Youth Music – case studies

SWAG musical inclusion case studies

The most vulnerable and disadvantaged young people in our society are often those who can benefit most from making music. Yet often because of the challenges they face, they’re the least able to access opportunities to do so. SWAG (Swindon, Wiltshire and Gloucestershire) Musical Inclusion was a programme funded by Youth Music and others, which addressed…

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Make Music Gloucestershire – schools services brochure

Writing Services developed a school services brochure to advocate the benefits of music to headteachers and subject leaders. As part of Writing Services’ work with Make Music Gloucestershire, the county’s music education hub, Anita was asked to develop and a school services brochure to help sell services to school heads, and advocate the benefits of…

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